Pedal to the metal.
While much of what’s created daily here can be quietly clever, make no mistake – Copywise like it loud too! Particularly when there’s a big engine involved! Whether you need to describe the exhaust note on a turbo, or talk up the gutsy towing capacity of a workhorse tractor, truck or utility, bring it on! Right now, Copywise are more than excited to announce the arrival of new Australian automotive copywriting tasks. All lined up and parked in the Copywise word-garage.
Australian automotive copywriting with more under the hood.
Gus gets it on auto. Even deep technical stuff. By way of background, he has worked with a broad range of clients in the automotive marketing as a freelancer and a full-timer. It began many moons ago with Hyundai dealers, then switched gears with Iveco Trucks (Part of Fiat Australia) and more recently has included projects for Toyota and Lexus via their marketing partners. He’s also done a spot of marine-motor writing for Mercury and MerCruiser along the way. That has included a swag of other brands, which included Quicksilver Inflatable Boats and SeaRay. As a fully independent and trusted marketing writer in the auto and performance engine space, Gus at Copywise has a knack of building out projects that convert the technical, into the simple. Across brochures, websites and more.
From features, to engineering innovations, Gus writes it right.
Let’s face it. Not every consumer these days is a walking, talking expert, nor do they have time to be. The way Copywise puts words, creative and messaging together that captures both rational and emotional sales points. Custom-fitted for the vehicles, boats, accessories, parts and after-market gear you’re wanting to sell. It’s easy to get bogged-down in detail, but often, customers just want info that keeps it real and relatable. With practical features that aid the research they’re diving into for their next big purchase. The kinds of things that are relevant to life, and even dreams. That’s what Gus’ writing is all about.
Need truly inspired Australian automotive copywriting? Roll down your window and give me a yell!
If you’re exploring creative concepts, campaign activity, Australian automotive copywriting assignments or something super-technical, Gus at Copywise is here to help. And even if your brand, business or product is not directly related all things auto, never fear – there’s sure to be numerous other ways Copywise can get you fresh ideas, messaging and approaches that match your marketing, communication, information and sales goals. I think you’ll find that together, we can smash it!
Cheers,
Gus at Copywise.